Essentials of brainstorming for an invention

inventionBrainstorming is a creative technique required by any organisation that intends to develop new strategies and invent exceptional products and services. Every corporation should invest in creative people as they are mostly selected to be part of any brainstorming for invention team. The objective of any brainstorming for invention session should be built on market needs as consumers are in charge of making choices that translate in demand. Brainstorming leaves us with the most promising, and workable ideas from which tasks are drawn and assigned to members of the team. Below are essential for brainstorming for an invention;

1. Select people who are openminded and creative as members of your brainstorming for invention team because they know how to take advantage of situations to generate new ideas. They are energetic, flexible and fast at accepting new ideas because they believe that every idea has the potential to solve a problem. It is necessary to consider level of creativity rather than employment ranks when choosing a team for an invention brainstorming session because a creative young employee would naturally perform better at contributing new ideas than an employee

2. You can ask your brainstorming team members to write down points on solving the problem using phrases that imply their expectations. These points may seem vague but when revisited could trigger generation of a unique service or product idea.
3. Team members of the brainstorming session who have knowledge of the objectives should be asked to find particular problems relating to your line of interest and come up with innovative ways to solve these problems. An example is drawn from the Fabric manufacturing company; an identified problem could be excessive heat and rashes caused by the fabric used for baby sleepwear. Producing a piece of fabric that surpasses that of competitors and prevents these problems is an innovative idea for the company.

4. It is essential to note down every idea added by your team as it does not just make them comfortable with the brainstorming session, but also encourages them to contribute even better ideas. When left for over a period and revisited, you will find new dimensions and potentials in most invention ideas assembled by the team
5. It is now time to document your invention idea and follow up on developing and marketing your product.

© Idea development and Creativity Hub.  2015.                By Gloria Tochi Odurukwe.

11 Easy Idea Generation Techniques

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Idea generation involves conceiving and communicating a concept that is directed towards solving a problem. Correctly applied Idea generation techniques broaden the scope for creativity thinking and help answer to life’s bothering questions. Different idea generation techniques are peculiar to different situations; it, therefore, becomes necessary to choose which method works best to solve a particular problem.

1. Case Creation.
Case creation is an Idea generation technique that works by imagination. It engages the mental faculty to draw up cases similar to problems in which an individual is required to act as though they were real. The essence of this method is to prepare one’s mind for an easier solution seeking process.

2. “Seeing through others eyes.”
Another interesting Idea generation technique involves “Putting yourself in another person’s shoes as it enables you to see the problem differently. Asking questions such as “what would others do’? Helps you to come up with solutions to a seemingly insurmountable problem. If the person you are imagining is good at problem solving, this method becomes even more efficient.

3. Observe and Ask Questions
Observation is a simple method that generates great ideas. Watching can help the mind raise questions that can generate ideas; questions such as what, why and how can identify problems that need to be solved.

4. Meditation
Spending time in quiet thoughts for the purpose of relaxation is an effective idea generation technique as it clears the mind of everyday concerns and is useful for relieving work stress. Dedicating some time every week would help the flow of ideas.

5. Believing in your Capabilities
The way you see your abilities can affect how you find solutions to problems. Do you believe you have all it takes to generate a multi-million idea that would make a difference in this age? One that answers to needs and solves diverse problems? Failure begins in the mind, just a little view of incapability can ruin your chances of generating a great idea. It is, therefore, imminent to resolve in your mind that within you lies solutions to the problem at hand and you alone can solve it.

6. Mind Mapping
This Idea generation technique is one of the best practiced. It is achieved by putting one’s goal in the center of a board or piece of paper, and then fragmenting goal into subtopics or themes. It is advisable to create as many of such subtopics as possible. These subtopics turn out to from varying viewpoints of achieving the goal.

7. Finding Hidden relationships from the already existing.
Putting creativity to action is a great way of generating ideas. When faced with a problem, it is possible that thoughts that flood your mind do not seem to relate to each other at the initial stage. Finding hidden relationships and linking them up would help lay the answers to your success right at your feet.

8. Blind-Write
You can make use of this Idea generation technique to find answers to practically any question. It works by writing continuously about a problem for about 10 minutes, pausing and reading through all that has been written. This method helps the brain focus on finding different natural ways of expressing the problem that turn out to be solutions in themselves.

9. Two Good Heads
“Two good heads they say, are better than one.” Idea generation works better when done with other people, yielding a faster, and more productive result.

10. Discussion
Taking part in discussions is another great way to generate ideas. The different point of views of different people with distinctive mindset will allow you to gather ideas that can work for you.

11. Try Reverse Storming
The Reverse storming Idea generation technique has proved to be reliable over the years. It works in the reverse state; from the problem to the solution. It begins with knowing the problem and then identifying what may have caused the problem and then what would have been done differently to avoid the problem.

By Gloria Tochi Odurukwe

© Idea development and Creativity Hub.  2015.

8 Effective Tips for Improving Creativity

creativity-819371_1920Creativity has become a skill required to function effectively in any organization and every area of life.

It is defined as the ability of the human mind to generate varying concepts and find relationships between various elements to solve a problem. Every human has creative potentials that come handy when faced with problems and these potentials should be nurtured. Below are effective tips for improving creativity;

1. Break the Conventional Rules
This is an effective tip for improving creativity. Breaking the conventional rules goes beyond gaining mastery, It is also known as “thinking outside the box”. In history, most creative persons of the world; inventors and influencers have efficiently used this method. Creativity calls for thinking beyond boundaries, beyond the traditional perceptions. It may look awkward but with persistence and determination, it achieves its purpose.

2. Motivate yourself
Even when the odds are gaining strength, be determined to push forward with finding a way through the storm. Sometimes the thought process becomes cloudy making it difficult to think through a concept. Then arises the need to exercise self-will to carry on with the process. Reading adventurous stories, motivational and inspirational writings can help stir up the mind.

3. Keep reading.
Never be left behind in your chosen field of study or career if you are to develop a better creative ability. Read every useful material regarding your profession for example articles, journals, and magazines to increase your knowledge base. Knowledge enhances creative ability.

4. Get some thinking space
Living in a fast-paced, time bound society limits the opportunity for sit- alone creativity sessions. It, therefore, calls for managing one’s daily schedule. The most beautiful ideas were conceived during creative thinking sessions.

5. Be open to suggestions
Creativity captures one’s free-flowing thoughts yet never disregards or denies the importance of outstanding suggestions. A little point from your neighbour might turn out to produce the multimillion dollar idea.

6. Observe
Whenever a situation presents itself, look around. When others solve problems, learn. Taking the time to observe helps you gain experience by learning from the mistakes of others. Observation helps raise questions that turn out to be ideas.

7. Take Risks
Creativity is a risk in itself because it takes you away from the norm, from the safest places or comfort zone towards innovation. The most creative thoughts come up right from the crunchiest situations.

8. Take notes/Record Your Ideas
Our mind generates random thoughts that should be registered else become forgotten. Recording random thoughts is a good practice that helps collate and remember useful ideas. Studies have shown that note-taking combined with critical thinking facilitates retention and applications of the information.

By Gloria Odurukwe

© Idea development and Creativity Hub.  2015.

17 Habits of Successful People

Are you ready to move to the next level of success? Doing what successful people do can bring you same rewards. Listed below are some of the habits of successful people;

success11.   They value time
2.   They think before acting
3.   They willingly share useful information with others
4.   They look forward to others succeeding
5.   They strive to pull others along as they go higher
6.   They are positive people, they think, say and live positively
7.   They know what they want and go all out to achieve
8.   They remain focused
9.   They take responsibility for the outcome of their actions
10. They listen more and talk less
11. They seek knowledge and are always willing to learn
12. They are persistent; they do not give up easily
13. They welcome change and are open to new opportunities
14. They believe in themselves
15. They handle criticisms positively
16. They ask many questions
17. They follow their heart

By Gloria Tochi Odurukwe

© Idea development and Creativity Hub.  2015.

Fundamental Principles of an Effective Brainstorming Session


It is so amazing how the human brain works, having the ability to generate tons of useful ideas. At least once in a lifetime, you may have been part a brainstorming session to solve a problem without even realizing you were. For thousands of years, people have used brainstorming to generate simple ideas, however, to generate even better ideas with outstanding results, a brainstorming session should be well planned. This article reveals the fundamental principles for generating problem-solving ideas through an effective Brainstorming session.

Brainstorming is a creative technique in which a group of people gather to think, assemble and select ideas for the purpose of solving specific problems. Brainstorming needs people to get involved, and everyone must be well aware of the objectives. Each member of the group participates by contributing their ideas.

The purpose of a brainstorming session is to work as a group to define a problem and find the best group decision through creative thinking, for a plan of action that works.


1. Definition

  • Know the problem
    It is most important to know the severity of a problem as it helps in planning an effective brainstorming session. When a problem is identified, it becomes easy to choose members who are experienced in the particular area required.
  • Purpose of the session
    An effective brainstorming session begins with the realization that it is organized for the purpose of generating ideas to solve problems and not a show of expertise. Every intended member of the group should be pre-informed of the objective of the session to avoid inadequate preparation.

2. Team Selection 
Members of a brainstorming team should be carefully selected and should consist of individuals who have experience with proven records and individuals who are committed to solving the problem at hand.

3. A free-flowing Environment

Team spirit is strengthened by a positive environment. It is often believed that team meetings are filled with worries, tension, and tedious sessions. To get the best of a brainstorming session, a choose a conducive environment, one with positive emotional dispositions, so that team members can make the most of the session, generating great ideas.

4. Leadership
A leader/facilitator should be appointed to conduct the brainstorming session, He should ensure that all procedures and ground rules for the meeting are carefully followed.

5. Time specification.
Brainstorming sessions take much time. Therefore, an effective brainstorming session should be time bound, conducted within a particular time frame, well planned to make the most of the efforts of group members.

6. Openness
During a brainstorming session, it is important to remain open to different ideas contributed by team members and to avoid evaluating the ideas during the process. The objective is to gather as many ideas as possible for a start, not necessarily focusing on their quality. Categorizing and prioritization are handled in subsequent parts of the session.

7. Analysis and Prioritization
Analyzing the ideas generated and sorting them out is an objective of a brainstorming session. Ideas that are not directed towards solving problems should be struck out while others are grouped according to relevance. Relevant ideas are then prioritized based on quality and necessity of action. A follow-up of these prioritized ideas should be done while others noted for future consideration.

By Gloria Tochi Odurukwe

© Idea development and Creativity Hub.  2015.